IMCHI is a craft brewery located on the Costa Brava in Spain. Right there, they carry out their production and distribution throughout Europe. In their brewery, they have a laboratory where they spend hours and days developing their new creations.
They approached me with many interesting ideas and the need for someone to help give them meaning. For them, each beer they produce has its own identity and a story that connects them. That's why each label features a different illustration, but together they have a visual representation and elements that bind them. These elements are part of IMCHI's identity: summer, beach, friendship, and adventure.
